~Motivating Factors~

Singapore Flyer, an iconic structure of Singapore, stands at a height of 165 meters above the ground which is equivalent to 42 stories high. So what are the motivating factors they have that can create such an unforgettable experience for so many visitors? 

View From The Peak Facing the CDB 

Firstly, the core product which refers to the experiences and sensations that you get while on board the capsules as mentioned earlier with regards to the breathtaking views of Singapore’s magnificent cityscape that you get to see from different angles that will really leave you in awe.

Inside The Capsule It Spacious

Secondly, the tangible product which refers to the ferries wheel structures itself. Inside the capsule the air conditioning system makes us feel cozy and the windows are UV protected to shield us from the hot sun. Capsules are fixed onto the wheel frame to make use of gravitational force to keep itself level so as to provide a stable platform. Therefore, while in the capsules you will not feel any movements or vibrations at all, thus, feel free to move around the capsules and enjoy the magnificent view from different angles. Visitors are also able to enjoy a different range of rides. They can choose between normal flights, Singapore sling flight, Moet & Chandon champagne flight or the world’s first full butler sky dinning.

Theme 1960s!

Thirdly, the augmented products are the myriad of dining and entertainment outlets that allow visitors to play, shop and dine. There is a two storey car park that caters to drivers who drove to the attraction. Additionally, there is a variety of restaurants that visitor can dine at. There is a special concept dining place, “Singapore Food Trail”, which provides the nostalgic feel of Singapore in the 1960s. It reenact the past of how the stalls along the roadside do business. Feel free to tuck into local fare such as satay, ice-kachang, rojak, fried oysters and many more. You can also enjoy activities that could be found there, one example would be the flight experience which allows

View Of The 1960 Hawker

you to experience flying in a flight simulator with the guidance of instructors. Otherwise, you can shop for some mementos of Singapore Flyer and Singapore at the Singapore Flyer Gifts retail outlet. Singapore Flyer has also introduced a gallery known as “Journey of dreams” which showcases how the flyer is built which is very educational for people who are interested in knowing how it is built. Personally, after having been through the gallery, I found it very interesting as they made use of one of Asia’s first video technology which is the first inflated Puffer Sphere that uses internal projection.

"Puffer Sphere"

To conclude, Singapore Flyer allows you to have an unobstructed view of this city. I heard that at the peak, you are even able to catch a glimpse of Indonesia and Malaysia if the sky is clear. It also believes that if you make a wish at the peak your wish will come true. To add on, you can choose from a variety of rides that you want. There are also other supporting facilities to play shop and dine.